Incident Aware is an App developed in Interactive II which attempts to solve the problem of individuals walking alone at night, who do not feel safe. It displays 911 calls, police reports, and other users' reports about the surrounding area to individuals and helps them to find the safest route to their destination. This was developed in a team of three, myself included. It included writing requirements documents, creating user tasks, digital sketch boards, wireframes, a style guide, and UI designs. These designs were then user tested and revised based on feedback. The final product was nominated for CU Denver's Spring 2016 Digital Visions awards show, under the UX/UI category. The InVision Prototype can be found here
Persona + Journey Map
During the fall 2015 semester at CU Denver, I was asked to make a persona and journey map to help solve a design problem in Interactive I. The problem was that American Express needed to "think of unique, non-traditional, digital ideas that [they] could execute in the physical world, with objectives of impacting our prospects’ perception of how widely American Express is accepted in their area." Thus, I studied their target audience and the small businesses with which they wished to implement this new idea. I documented this research and used it to create a high level persona and user experience journey map. Yielding specific areas of importance that American Express can take advantage of, I developed the idea of using iBeacon technology to provide incentives. Then, I mapped what the experience would look like for the user after the iBeacon technology is implemented.
Proto Persona: Self-Driving Cars
This persona was created for Interactive Design II and for a company that was planning on revolutionizing public transportation by replacing all private passenger vehicles in Colorado with publicly-subsidized self-driving cars by the year 2050. This was the potential user created to help focus their endeavors and create the best user experience.